Press Releases

MASA Group partners with NaturalMotion

MASA Group has partnered with NaturalMotion to provide our customers with compelling character animation performances.

NORFOLK, VIRGINIA (November 30th, 2009) — MASA Group and NaturalMotion Ltd. have partnered to provide customers with a world-class intelligent solution development framework, MASA Life, focused on the development of virtual life forms, artificial intelligence and industry leading visualization capabilities. Our collaboration will enable customers to benefit from the compelling character animation performances of today’s AAA games to create immersive training and simulation experiences. The ease of use of a common framework that is optimized, with market-adapted workflow will allow small teams to achieve game-quality results without the prohibitive cost and risk associated with game development.

For more information on MASA Life and NaturalMotion please come visit us at I/ITSEC 2009 Booth #755!

About MASA Group
MASA Group is a leading provider of advanced software solutions using Artificial Intelligence technologies for modeling and simulation. The group operates out of Paris (France), Norfolk (Virginia, USA) and Singapore. For more information, please visit http://www.masagroup.net/

About NaturalMotion
NaturalMotion Ltd. is a leading entertainment software company with offices in Oxford (England), San Francisco (California) and Seoul (Korea). The company produces the widely-adopted animation technologies euphoria, morpheme and endorphin, used across the game and movie industries by companies such as Rockstar Games, LucasArts, Disney, Codemasters, THQ, CCP, Bioware and many others. Backbreaker, the company’s first in-house game is currently in production. For further information please visit http://www.naturalmotion.com/

Contact
Cory Kumm
International Product Manager, MASA Group Inc.
Tel: +1 514-312-5748
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